01 Wardingarri Way

Guided walking app with indigenous cultural insights

Guided walking app with indigenous cultural insights

In 2021, ‘The Star of Taroom’, a centuries-old way marker stone used by the Iman People, was returned to Taroom. It had been taken from Bethaney Station in the 1970s by Jim Danalis, transported to Brisbane, and placed amid the ferns and orchids of his backyard.

40 years later, Jim’s son, Johnny Danalis, aware of the importance of returning stolen cultural heritage, decided to walk the 160kg stone in a specially built hard cart 600 km from Brisbane to Taroom. With the blessing of the Iman People and six other Indigenous Nations along the route, Johnny, his friends, and dozens of volunteers embarked on an extraordinary journey, carefully walking the sacred stone home.

On the final day of the 20-day journey, The Star of Taroom was welcomed home by hundreds of Iman, many of whom were venturing back onto their Country for the first time. It was the largest gathering of Iman People since they were driven from their ancestral lands in the frontier wars of the mid-1800s.

Project type

Project type

UX Redesign

UX Redesign

Company

Company

Wardingarri Way

Wardingarri Way

Location

Location

Sydney

Sydney

Industry

Industry

Tourism and cultural heritage

Tourism and cultural heritage

Role

Role

UX Designer

UX Designer

Timeline

Timeline

3 months

3 months

Introduction

Introduction

The Wardingarri Way app and website were created as a group project for our clients Johnny Danalis, the Warrdingarri way project founder, and the Iman People Board Council, along with community representatives from the Banana Shire and others along the trail. The website where created to pull in people and inform them about the project the app was then created to provide hikers with real-time navigation, cultural insights, and essential planning resources to support a meaningful and well-prepared journey through this significant 600km walk.

01 Discover and design

01 Discover and design

Project plan

Project plan

The project plan outlines a structured approach to developing the Wardingarri Way app over three phases.

Competitor Research

Competitor Research

We conducted competitor research to understand how other walking apps structure their user experience, what features they offer, and how they engage users.

Survey

Survey

A survey was conducted to gather research about “”, there were 12 respondents that took part.

How we figure out our design

How we figure out our design

Website design

App design

Low fidelity wireframes website

Low fidelity wireframes website

The website will provide essential information for participants, foster a sense of community, and support the cultural and historical significance of the journey.

Low fidelity wireframes app

Low fidelity wireframes app

The app is designed for those who seek a deeper connection with the Aboriginal lands and culture as they walk. It provides essential navigation and logistical support, while also offering insights into the rich heritage and significance of the Country you traverse.

02 Outline and Draft

02 Outline and Draft

What does the Client need?

What does the Client need?

In Phase 2, the focus shifted to gaining a deeper understanding of what the client truly needed. This involved extensive discussions with our client, Johnny Danalis, as well as members of the Iman people and the Banan Shire Council to define key objectives, understand their vision for the app, and identify essential features. Through extensive research and discussions this was some of the insights we got.

Branding

Branding

We were working close with the communication students who were able to make a branding pack and icons for us to use for the website and app.

03 Formalise and present

03 Formalise and present

Low-fi to High-fi

Low-fi to High-fi

In Phase 3, "Formalise and Present," we focused on translating client feedback and preliminary designs into a polished, functional prototype. This phase involved transforming low-fidelity wireframes into high-fidelity, interactive prototypes that closely matched the client’s vision.

Presenting the final product to the clients

Presenting the final product to the clients

The final step was an opportunity to present the completed prototype to our clients, demonstrating how their feedback and requirements were fully integrated into the design. This presentation showcased the final app features, refined interactions, and user-friendly flow, allowing the clients to see how the product aligned with their vision for the Wardingarri Way. Through this session, we gathered final insights, confirmed that the app met the clients' goals, and discussed potential next steps, making it a rewarding conclusion to the project.

Let's create impactful designs together!

Let's create impactful designs together!

If you're on the lookout for a dedicated and impassioned digital designer to breathe life into your vision, your search ends here. Let's unite to craft unforgettable experiences that resonate deeply, leaving an enduring mark.

Erik Broms 2024

Erik Broms 2024

Erik Broms 2024